How to Create Popup Coupon Promotions That Boost Sales

Coupon popups are among the best tools for converting website visitors, but they should be done right. 

To be more precise, there are dozens of possibilities for showing these popups. However, getting it right about which coupon goes to which consumer and when can boost conversions

In this article, we will simplify how to add a converting coupon promotion popup to a website. 

But first, let’s try to define what this kind of popup campaign is and what it has the potential to do. 

What is a Coupon Popup?

Among the uses of popups, we cannot say that it is only a method of getting people’s emails. Ramming popups can be understood as the necessary equipment to help one solve different conversion tasks suitably. 

This is where coupon popups and promotional popups fit in the scene. 

These messages are convenient for targeting. They state that your customers have special savings, vouchers, or other privileges and are aimed at the specific call to action. 

But, to make the most of the pop-up campaigns, the pop-up should appear at the right time without disturbing the user. 

This is where you’d need a free lead generation plugin like OptinAble:

OptinAble WordPress Plugin

OptinAble is the world’s leading conversion optimization plugin, which you can use to create the highest interest coupons and pop-up promotional offers. 

The best part is that you do not need coding skills to create bright popup campaigns using OptinAble. 

That means you can create engaging coupon popups like this in just five minutes:

OptinAble coupon popups

Also, the overall arrangement of OptinAble is highly user-friendly. And you can edit your campaigns with a codeless drag-and-drop visual builder:

OptinAble Popoup Builder

We did mention that even if your popup looks gorgeous, you had to serve it at the right time and to the right people to get more conversions.

Indeed, powerful targeting rules, such as Exit-Intent Technology, can help you do that.

It will tell you when a visitor is all set to leave your website & once s/he is about to leave, it’ll show a coupon or any message to that visitor.

It will engage visitors to do something on your site before leaving it.

To make it even better, OptinAble provides an option for tracking the efficiency of the coupon promotion popups.

The only analytics reports you will find in the OptinAble are those you require to be fitted in the Optimizer tab.

You can also see the engagement of the coupons viewed or used by the audiences, the most effective promotional popups, and many others.

Now, let’s provide a step-by-step guide on creating the first coupon popup with the Coupon Popup plugin.

How to Create a Coupon Popup

Here are some steps to create a Coupon Popup with OptinAble:

Step 1: Install OptinAble 

Navigate to the WordPress side menu, select Click Plugins, and then look for OptinAble in the WordPress Repository after clicking Add New. 

After you’ve found OptinAble, click Install Now:

Add new Plugin OptinAble

Once the installation process is completed, click Activate:

Active OptinAble Plugin

Now, let’s begin configuring the plugin with the help of the setup wizard for the OptinAble plugin for WordPress. 

After that, we create your first campaign. 

Let’s get started.

Step 2: Create Your First Coupon Popup Campaign 

First, go to the Popup Campaign section and choose Create New. 

Now, you’ll need to give your campaign a name and click Save & Design Your Campaign:

Add OptinAble Campaign

Subsequently, it will be necessary to choose a template for the OptinAble campaign. 

Here, the Coupon template is chosen to design a coupon popup. This option is the best place to start because everything is set up immediately. 

However, you can choose other templates if they fit your brand’s image or voice. 

Indeed, with OptinAble, you are assured of 50+ templates with professional designs to complement your business. 

You must page downwards or type into the search box to find the Coupon template. 

Go to the templates and find it. After that, click on use template. 

But I’m getting ahead of myself; lovely as it is, now you’re ready to design the campaign.

Step 3: Design Your Campaign

OptinAble empowers you with campaign design possibilities that are entirely in your hands. You can edit the coupon without writing any code, all thanks to the drag-and-drop builder: 

Add-Blocks-Drag-and-Drop

Built-in features include rearranging the layout and editing text, font, color, and images. 

The many automakers that attract car buyers mean that your coupon headline will drive people to look at your offer, so choose it carefully. 

You can freely use this feature when customizing your headline regarding an ongoing campaign on OptinAble. 

You can also modify any text included in the coupon, just as you modified the coupon’s headline. 

Plus, you can even add other features to your campaign, such as:

  • Images 
  • Videos 
  • Custom HTML 
  • CTA buttons 
  • Icons 
  • And much more… 

Go to +Add Blocks, then bring the image element to the live preview to place it onto the frame. 

Visuals are typically related to your enterprise, the proposition, or both. 

As an online platform with an in-line text editor and drag-and-drop builder, you can create a beautiful campaign in minutes. 

With the design of your coupon popup finalized, the next step is to review the settings that define how your campaigns will be displayed and their timing and targeting.

Step 4: Configure Your Triggers

One of the best things about OptinAble is the enhanced campaign triggers, which display your campaigns at the right time when your audience is likely to act. 

OptinAble has the best target rules, which you can utilize to schedule the campaign at an appropriate time to achieve high conversion rates

To use the OptinAble campaign triggers and rules, click the campaign builder to target emails and access Display Rules.

OptinAble-Display-Rules

Next, go down to the sub-options below the coupon parameter you want to adjust, and select Trigger (When) to control the timing of coupons. 

Trigger Behavior

Likewise, this means that you can even limit who can view the campaigns that you are running. 

After hovering over Targeting, go to the sub-options and click When in the Targeting section. 

Next, choose the targeting rule that will be suitable for the given particular campaign. 

For instance, if you wish to display campaigns about the user’s geographical location, you can choose Physical Location under the display rule compartment. 

Or, if you wanted to catch abandoning visitors, you’d click Exit Intent:

exit intent trigger

Then, at least, you could configure the rule, maybe at a better level of detail. 

So, once you have determined the right kind of display rules to get the attention of YOUR crowd, 

Finally, here is the good news: Your popup is almost done, and you can now email it to your leads. 

Step 5: Connect Your Email Service Provider

I have also found that OptinAble has several notable benefits, one of which is that it can easily be linked to your ESP. That implies that you can send the most suitable coupons and physical promotions to varying email lists at the same time.

OptinAble easily integrates with some primary email marketing services, such as Constant Contact, Brevo (ex-Sendinblue), Mailchimp, and others.

To discover which ESP is best for you, read our article about the seven best email services for businessmen.

After determining the favorable ESP that is in a position to offer your business requirements, you can connect it with OptinAble.

That’s the case of integration, where everything, like other components, is as simple as pushing a button.

Click Integrations at the top of your OptinAble dashboard:

OptinAble Integration

You can automatically send coupons and offers to all the new leads when they act on your promotional pop-ups.

All that is left for you is to publish your coupon popup.

Step 6: Publish Your Coupon Popup

Publishing your campaign is the last step when you are content with the looks of your campaign and how it operates. 

On the top of OptinAble’s control panel, select Publish from the list of available options. 

Return to your WordPress editor and ensure you’ve initially set your post to publish. 

You can do that by simply clicking [Product name] » Campaigns. 

Then change your coupon popup’s status from Draft to Publish:

OptinAble Draft to Published

It will enable you to develop sale promotions that may come within a specified time frame within a few minutes. Specifying the range of seasonal promotions and setting up your lead generation process on the go is possible. 

And that’s it! You have now effectively designed and dispersed Coupon Popups with OptinAble.